Every year, someone publishes a “50 ecommerce trends” article that reads like a tech company’s investor pitch. Agentic AI. Composable commerce. Hyper-personalization at the...
Three people told me last month they wanted to “start an online business.” One wanted to sell handmade candles. One wanted to resell vintage...
Revenue is vanity. Profit is sanity. I’ve talked to sellers doing $50K/month in revenue who take home less than someone doing $8K/month, because their...
Someone asked me last week whether print on demand is “still worth it.” I pulled up a Shopify store selling custom dog breed t-shirts....
The question isn’t whether you CAN sell things online. That’s been settled. Global ecommerce sales are projected to surpass $8 trillion by 2027. The...
I’ve helped people set up stores on Shopify, WooCommerce, Wix, BigCommerce, and Squarespace. The pattern I see over and over: people spend weeks comparing...
Every week someone asks me “what’s trending right now?” And every week my answer is the same: the product doesn’t matter as much as...
Finding a good wholesale supplier is the part of ecommerce that feels most like a treasure hunt. There’s no single directory where all the...
Reselling is how I’d tell anyone to start in ecommerce if they have more time than money. You don’t need a manufacturer. You don’t...
I’ve reviewed hundreds of ecommerce stores, and the pattern is always the same. The sellers obsessing over fonts and color palettes are usually the...